Rich’s Churro Donut Selected as Best New Product by Convenience Store News

The cinnamon sugar sensation that’s received rave reviews for its melt-in-your-mouth flavor has been recognized by Convenience Store News as one of 2018’s Best New Products.

The Churro Donut, an original creation by Rich Products, is a hybrid dessert that combines the fun and festive flare of a Spanish churro with the classic shape and flavor of an American donut. Perfectly light and delightfully crispy, the Churro Donut was selected as the winner in the “Best New Product in Foodservice/Bakery” category based on a series of consumer-rated criteria, including: taste, value, convenience, healthfulness, ingredients, preparation, appearance and packaging. The 2018 list is considered by the publication to be a collection of the “most innovative, high-quality products” that meet the evolving needs of consumers.

It’s no wonder that the Churro Donut has been perceived so favorably — churros menu incidence has increased by 29 percent over the last four years alone as consumers crave more carnival-style confections to indulge in for dessert. Easy to bake and incredibly versatile, convenience store providers can serve the Churro Donut as-is, or warmed up and tossed in cinnamon sugar. These tasty treats also pair perfectly with melted chocolate, drizzled caramel or a variety of trendy toppings like toasted coconut flakes or a sprinkle of sea salt.

Interested in learning more about the Churro Donut? Check out the product specifications and get in touch with a Rich’s representative here.