Mindy Rich is the Chairman of Rich Holdings Inc., the holding company for international food company Rich Products Corporation and all Rich family business enterprises. Prior to becoming chairman, Mindy served as vice chairman and a managing shareholder of Rich Products Corp.
In this role, she oversees governance, vision and strategic direction of the global organization. Mindy grew up in a family food business and studied organizational development before starting her career in marketing. She joined Rich’s in 1985.
From the earliest phases of her Rich’s career, Mindy saw the correlation between a vibrant corporate culture and a business’s durable success. She was involved in leading the efforts with associates to capture and articulate the essence of the company’s distinguishing qualities and codify the company’s values to guide long-term strategy and business decisions.
Mindy steadily advanced her career in several roles as part of the leadership team, including executive vice president of innovation. She implemented an internal innovation marketing-mix approach centered around people, product, place, and process, and developed metrics to drive continual improvement. The efforts greatly expanded the breadth and accelerated the pace of product development to support Rich’s growth strategies.
Mindy’s leadership in business strategy and corporate culture have been documented in the book Baked In: How Rich’s Created a Culture of Character.
Mindy has a deep belief that innovation requires a continual cross pollination of ideas across varied businesses and industries. As part of her role at Rich Holdings Inc., Mindy is also executive chair of Rich Entertainment Group (REG), responsible for the organization’s baseball, theater, restaurant, and travel interests. These businesses have received numerous awards and honors including multiple baseball league championships and Tony Awards for Broadway theater productions.